78.815 billion yuan! People brand value refreshed again!

On June 15th, the 2023 (20th) World Brand Conference and 2023 (20th) China's 500 Most Valuable Brands Conference hosted by the World Brand Lab was grandly held in Beijing. The 2023 "China's 500 Most Valuable Brands" analysis report was released at the meeting. In this very important annual report, People Holdings Group shines among them, and the "People" brand entered the list with a brand value of 78.815 billion yuan.

PEOPLE

As one of the most authoritative and influential evaluation agencies, the experts and consultants of the World Brand Lab come from Harvard University, Yale University, Massachusetts Institute of Technology, Columbia University, Oxford University, Cambridge University and other top universities in the world. The results have become an important basis for the evaluation of intangible assets in the process of mergers and acquisitions of many enterprises. "China's 500 Most Valuable Brands" has been published for 20 consecutive years. It adopts the "income present value method" to evaluate the brand value. It is based on the economical application method and integrates consumer research, competition analysis and forecast of the company's future income. It has become one of the most influential international brand value evaluation standards.

PEOPLE1

The theme of this year's "World Brand Conference" is "Artificial Intelligence (AI) and Web3.0: Brand New Frontier". "Artificial intelligence and Web3.0 are subverting brand building at an exponential speed." Dr. Ding Haisen, CEO of World Manager Group and World Brand Lab, Oxford University, said at the meeting.

PEOPLE2

In the process of development, the People's Holding Group has grown its brand value from 3.239 billion yuan in 2004 to 13.276 billion yuan in 2013 to 78.815 billion yuan now. Over the past 20 years, it has always adhered to technological innovation and green development, and has been a leader in the industry. Establish five research institutes, including New Energy and New Materials Research Institute, Artificial Intelligence Big Data Research Institute, Beidou 5G Semiconductor Research Institute, Financial Research Institute and Academician Platform, to give full play to the role of academicians, experts and high-end talents, constantly explore the development path of knowledge economy, and promote "people" Brand building has reached a new level.

PEOPLE3

The People's Holding Group will continue to accelerate the construction of a new development pattern, adhere to the coordinated development of the "five-chain integration" of the industrial chain, capital chain, supply chain, block chain and data chain, and use People's 5.0 as a strategic support to accelerate the improvement of People's Intelligent Manufacturing 5.0, With new ideas, new concepts, new concepts, new models, and new ideas, we will embark on a new development path, and help the group take off for the second time with the second entrepreneurship.

 


Post time: Jul-12-2023