Company Culture

Company Culture

Corporate Vision

People Spirit

Core Values

Core Values

People's Electric Appliances, Serve the People.

Corporate Vision

Corporate Vision

To become a world-renowned electrical company.

Corporate Mission

Corporate Mission

To provide safer electrical products for the people of the world.

Enterprise Spirit

Enterprise Spirit

Unity, hard work, pioneering and innovation.

Enterprise Goal

Enterprise Goal

To establish a world-class national brand and build a world top 500 enterprise.

Cultural Core

Cultural Core

The outer circle and the inner square, low-key and vigorous.

The People's Oath

The People's Oath

We must persevere in learning and work hard; we must abide by the law and love the brand; we must unite and work hard, pioneering and innovating; people's electrical appliances, serving the people.

P

People People, customers, create maximum value for customers.

E

Exploring Exploration, innovation, endless exploration, and eternal innovation.

O

Opportunity Opportunity, opportunity, always seize the opportunity, everyone has the opportunity.

P

Perfect perfection, excellence, surpassing oneself, pursuing excellence.

L

Learning Learning, sharing, building a learning organization.

E

Expectancy expectations, visions, building a common vision, and striving for ideals!